Friday, February 13, 2009

Video: Largest-Ever Gathering of 'American Idol' Winners Joins in Premiere of Attraction at Walt Disney World

On Stage or in the Audience, 'The American Idol Experience' Immerses Guests in the Pop-Culture Phenomenon

LAKE BUENA VISTA, Fla., Feb. 12 /PRNewswire/ -- With the largest-ever gathering of "American Idol" winners joining in the celebration, Walt Disney World Resort Thursday night raised the curtain on "The American Idol Experience," a new attraction capturing the energy and excitement of the hit TV show.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/disney/37018/

Thursday's grand premiere, at Disney's Hollywood Studios, was attended by all seven winners of the series, from season-one winner Kelly Clarkson to season-seven champion David Cook. Joining Cook and Clarkson were Jordin Sparks (season six), Taylor Hicks (five), Carrie Underwood (four), Fantasia Barrino (three) and Ruben Studdard (two).

More than two dozen Idol stars - winners and finalists from the first seven seasons - plus judge Paula Abdul and TV show host Ryan Seacrest arrived by celebrity motorcade, rolling down Hollywood Boulevard to the cheers, applause and snapping cameras of Disney's Hollywood Studios guests. Thursday's gala had all the glamour of a Hollywood opening. Cook treated the supercharged audience with a performance of his popular hit, "Light On," and after Underwood performed her hit, "All-American Girl," the pair brought down the house by teaming up for a first-ever duet, singing "Go Your Own Way," the Fleetwood Mac hit. The premiere even had a "red carpet" -- except the carpet was appropriately blue in celebration of the "American Idol" color scheme.

That color scheme and, in fact, the look of the attraction is similar to the actual TV show set. "The American Idol Experience" was developed by Walt Disney Imagineering in conjunction with FremantleMedia Enterprises (FME) and 19 TV Ltd. and is based on the smash-hit television show "American Idol." The 1,000-seat indoor theater features twirling neon signs and a multi-layered backdrop inspired by the actual "American Idol" set in California.

The attraction is designed to immerse park guests in the authentic feel of a live television production, with some guests 14 or older auditioning to take the spotlight onstage, while fellow guests cheer them on from the audience and vote for their favorite singer with instant results. Audition slots are limited and interested guests are encouraged to arrive early.

Performers with the highest votes during preliminary shows return for a high-energy grand finale show that same evening. After their encore performances, one is voted the day's top singer.

In addition to their new-found theme park fame, the top vote-getter at the finale show receives "The American Idol Experience" Dream Ticket, which allows an eligible holder to schedule a front-of-the-line audition to a future regional audition for the "American Idol" television show. Feb. 14 is the grand opening of the attraction.

Disney's Hollywood Studios immerses guests in the glamour of show business with thrilling attractions, incredible Broadway-style shows, world-class atmosphere entertainment and interactive film, television and radio production facilities. The theme park is part of the 25,000-acre Walt Disney World Resort near Orlando, Fla. For more information, call 407/824-4321 or visit disneyworld.com.

About the Dream Ticket:

Dream Ticket recipients must satisfy AMERICAN IDOL* TV program requirements in effect at time of use, such as age and residency (Season 8 - only ages 16-28 and U.S. citizens or legal permanent U.S. residents eligible to work full-time in U.S.). Dream Ticket does not include travel, meals, lodging or other expenses.

About the Audition:

Guests 14 or older inside Disney's Hollywood Studios may audition to sing that day at the attraction, subject to guidelines in Frequently Asked Questions at Disneyworld.com/idol. Audition openings are limited and will likely close early in the day. Only a few singers will be chosen to sing onstage. A limited number of assigned audition times may be available in advance from time to time.

Complete attraction guidelines are described in the Frequently Asked Questions referenced above, which are subject to change without notice.

*AMERICAN IDOL(R) is a registered trademark of 19 TV Ltd. and FremantleMedia North America, Inc.

About 19 Entertainment

Simon Fuller's 19 Entertainment (of CKX, Inc., a publicly traded company listed on the NASDAQ National Market(R) under the ticker symbol "CKXE") is recognized as a leading creator, provider and promoter of globally successful music-based entertainment, or "entertainment brands." The company has attracted a unique collection of expertise in people who work together to integrate and leverage activity across television, film, touring, merchandising, music publishing, recording, artist / writer and producer management, sponsorship and promotion. Simon Fuller is the most successful British music manager of all time having sold over 116 million CDs in North America alone, and is known as the creator of "American Idol," the most valuable TV format in the world with an estimated value in excess of $2.5 billion. For further information, visit www.americanidol.com.

About FremantleMedia Enterprises & FremantleMedia

FremantleMedia Enterprises is the content exploitation arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment. It is a division of FremantleMedia, one of the largest international creators and producers of entertainment brands in the world with leading prime time drama, serial drama, entertainment and factual entertainment programming in over 40 countries worldwide. FremantleMedia is a subsidiary of RTL Group, Europe's largest television and radio broadcast company, which is 90% owned by Bertelsmann AG, an integrated media and entertainment company that commands leading positions in the world's media markets. For further information, visit www.fremantlemedia.com.